“It’s like starting anew
out in the big world,” said veteran Springfield singer-songwriter Tom
Irwin about his experiences recording and releasing his most recent
album, All That Love. While far from his first solo release (which was 1989’s cassette-only Cornucopia for
anyone counting), the new album feels like both a fresh start and a
giant step, having been produced by a bona fide music business
middleweight, namely John Stirratt, longtime bass player for
ever-popular, ever-evolving, Chicago-based alternative rock titans
Wilco. The tale of how Irwin (a regular contributor to Illinois Times) happened to make the connection with Stirratt and eventually see All That Love to completion is one of happenstance, musical rapport, hard work and harder lessons.
“We
met John at The Castle in Bloomington in 2011,” recalled Irwin. At the
time, Stirratt was playing bass in “super group” side project Candy
Golde, which also featured Bun E. Carlos (Cheap Trick) , Rick Rizzo
(Eleventh Dream Day) and Nick Tremulis. Pete Romano, drummer for Irwin’s
backing band the Hayburners, had arranged for them to open the show,
but when Irwin and company arrived they discovered another opening band
was already setting up. “Those guys were ready to rumble over it but I
told ‘em we’d just set up in front and play early. Which turned out
great because John heard us when he was walking in, otherwise he
probably would have missed us completely.”
Stirratt
was suitably impressed with what he heard and kept in touch with Irwin
over the next several years. “We sent him some music and he liked it and
it stuck with him,” Irwin said. The two eventually agreed to work
together on what would become All That Love, which was recorded
at the since-closed Wall to Wall recording studio, owned and operated in
downtown Chicago by Springfield expat Dan Dietrich. Stirratt handpicked
the songs from Irwin’s long and winding catalog of compositions, and
some were recorded with the Hayburners while others were done in
collaboration with Stirratt and some of his higher-profile musical
acquaintances, notably Greg “G. Wiz” Wieczorek (drummer for Norah Jones)
and multi-instrumentalist Scott Ligon (a recent addition to venerable
rock band NRBQ), all of which notably expanded the recording’s sonic
palette in comparison to Irwin’s earlier releases.
“Being
in the studio with John made a big difference,” Irwin said. “He helped
with some chord arrangements – he didn’t change any of the lyrics or
song structures but he did add a few arrangement ideas, things to make
it sound good.” Extremely pleased with the resulting album, it seemed to
both Irwin and Stirratt that there should have been little difficulty
getting All That Love released
by a suitable national record label – especially given the latter’s
standing in the music industry. This turned out not to be the case.
“We
shopped it to a lot of record labels,” recalled Irwin. “We were sure
Bloodshot would pick it up because John walked it over there and dropped
it off himself but they didn’t call him back.” Stirratt eventually
concluded that the times and the industry had changed to the point where
things were almost unrecognizable from when Wilco was starting out. “He
said that if it had been 10 years earlier there would’ve been no
problem.”
After a year
passed with no takers, Irwin decided to put the album out himself. “We
didn’t want to wait any longer and have it disappear,” he said. A
successful Kickstarter campaign netted $9,500 which allowed Irwin to
press a vinyl version of the album and hire a rep from a national
publicity firm to drum up some airplay and reviews. But even with
professional assistance there have been challenges. The Wall Street Journal seemed
amenable at one point but it turned out their reviewer wouldn’t even
look at any artist without at least 1,000 likes on their Facebook page.
“I had 820 at the
time but within about three hours after that we had 1,200 just by
blastin’ it out there,” said Irwin. “We still didn’t get the review.”
Positive notices from midsize outlets No Depression and
thedailycountry.com, among others, have begun to expand Irwin’s
horizons and Stirratt has not given up, having voiced plans to help book
a promotional tour of major cities in early 2018, possibly including a
stop at Austin’s gigantic South By Southwest festival. In the meantime,
Irwin is keeping himself busy, playing a gig with the Hayburners at
George Ranks this Friday, Sept. 22; an album celebration concert the
next day at Schlafly Bottleworks in St. Louis; and a slot on the
BookStock concert at the Jacksonville public library on Sunday. A 10-day
tour ranging from St. Louis through Texas is planned for later this
month.
“I’m already
worn out but excited to be getting in the mix after decades of
supporting myself in the region,” Irwin said. “It’s really special to
play these songs live for folks who’ve never heard of me before.”
Scott Faingold can be reached at sfaingold@ illinoistimes.com